Since its’ inception in 1995, A First And Lasting Impression has prided itself on helping our clients “Make A First and Lasting Impression” with successful marketing campaigns and strategies, creating brand logo recognition and slogans, and promotional items and business solutions that work.
Based in Central Florida, the company has been able to develop and cultivate strong client relationships with C-Level Executives, Sales & Marketing and HR Teams of both local and national businesses in variety of industries. Providing impactful recommendations and a high standard of customer satisfaction is what drives A First And Lasting Impression to succeed. Going the extra mile is not only our passion but the key to our success.
For over twenty years A First and Lasting Impression has provided clients with competitive pricing, custom business solutions and customer satisfaction. Our name became known as AFALI, and synonymous with delivering BUSINESS SOLUTIONS that work. Being able to provide marketing campaigns, promotional items, and staffing for our clients helps give them the competitive advantage. AFALI is able to help our clients build their senior management teams as well as their sales, management and HIM staff. When our clients need top talent, and need it quickly we are able to make it happen because we understand your business and your needs. We are able to perform comprehensive search results and locate the top talent so that our clients can hire the best!
Through our network of over 1000 affiliated search firms, we can find candidates for any industry, including:
For AFALI this is a match made in heaven, being able to help our clients be the BEST by hiring the BEST but also being able to help candidates searching for their dream job become part of a successful organization. It doesn’t get better than that!
Our Recruitment / Staffing Talent Acquisition Team consists of seasoned hunters, executive C-level managers to clinicians at the highest levels. We truly believe we can uncover and find the top talent in the industry for our clients – whether it be for Direct Hire, Contract or Temporary Placement.
Although our company has increased in size over the years, we still offer a boutique atmosphere of personal one on one service and a small business touch. Customer service will always be our top priority!
Valerie is an entrepreneurial executive with over 30 years experience in leadership roles at the district, regional, national,corporate level for start-ups and established Fortune 500 companies in highly competitive markets, domestic and foreign. She is a visionary leader and has served as the VP of HR, Marketing & Advertising, Operations, and Interim CEO.
Areas of Expertise
Valerie is a highly focused, goal oriented team player with a track record of consistently exceeding sales objectives contributing to a company’s growth and success. Her strengths include developing and nurturing positive relationships, trouble shooting and problem solving. She has a solid command of a variety of sales strategies complemented by strong people assessment and interaction skills. Her joy comes in helping people reach their maximum potential.
• Held Senior management positions throughout a dynamic tenure that included an appointment to CEO and quadrupled sales
• Held full P&L responsibility for all phases of the business including HR, On-site Training and coaching of employees for all departments (Administration, Human Resources, Sales, Graphics, Production, Quality Control, Shipping, Customer Service), policy formulation, goal setting, incentive programs, product promotions and competitive sales commissions
• Developed a portfolio of 500 accounts through identification of unique business opportunities, execution of corporate presentations, strong contract negotiation & closing skills
• Develop relationships with clients,provide excellent customer service, resulting in customer loyalty,repeat business, increased greater market penetration. Increased customer worth by adding additional products & services offsetting costs for delivery, increasing profit margins
• As VP of Operations and HR, my goal was to build a team of talented individuals that could work together to grow to their highest potential and reach strategic initiatives resulting in maximum revenue and profitability.